Student Magazine For Next Generation

The reason we are Here? A Lesson within Customer Service


Why are we here? In order to serve our customers along with clients. We have other responsibilities to perform also. Tasks that fill our daily working lifestyle and are handed down from operations to employees for the increased good of the organization.

The reason we are here? To make money for the organization. To generate revenue along with profit. You may belong to an integral part of an organization that is seen as a pure cost center. Basically, you cost the company dollars and do not directly generate profits. The sales function results in revenue, doesn’t it? Effectively yes that’s true. Typically the sales function is right upward there with the most important characteristics of a successful organization. Who has supported that selling purpose? The customer service division, typically the implementation and project operations folks. The rest of the organization? No longer do they support that profit generation? Absolutely. How many instances can you attribute losing a person to poor service along with undelivered promises? How does some sort of sales team sell on the backside of poor service? I can tell anyone in my experience the single biggest hindrance for a salesperson to be successful in his organization is poor service. So anyone in an organization is linked to selling and delivering good quality customer service.

Believe it or not, competing companies communicate with each other. Don’t underestimate typically the relationships that exist between opponents. Whilst company confidential data isn’t (or shouldn’t) always be shared, most are happy to trade ‘war stories’ over a take-in or two. Great service niche categories itself but poor assistance markets itself even more rapidly and wider. It’s difficult for a salesperson to present, not to mention keep a straight face, whenever faced with a prospect who knows your service isn’t very as good as you make out. The reality speaks for itself. So we are here to make money, a few make it, others keep it arriving. I’ve been in a sales display and seen a salesperson perform praise his carrier’s support structure after product sales commitment and service high quality, only for the prospect to raise their hand and say, ‘Yeah, but you’re not doing as well well over at ABC Financial institution. I hear that support performance is poor’. Dealing with this objection isn’t simple. Whatever you say or whatever excuse you makeup, the truth is king and if service is actually poor then it’s bad. Better to avoid this type of scenario by delivering quality support!

Here is an example:

You are in the supermarket and you are looking for the actual washing powder. You have examined a few aisles but are not able to find the brand you want. You observe a store clerk on their legs filling an empty shelf. “Excuse me, can you tell me wherever I can buy washing powdered? ”

Now you are going to receive three responses.

1) Clerk says, “Aisle four” probably doesn’t look up to the visitor on that page.
2) You get a low-level sigh or even a ‘tut’. Typically the clerk stands up to take you to the aisle but shows the impression that you have just inquired him to perform a task involving tremendous effort.
3) Typically the clerk stands up, acknowledges anyone with a smile, and affirms “of course, I’ll acquire you there myself”. Shows you typically the washing powder and then requests if he can be of any additional assistance.

As a customer, it’s probably obvious which answer will give you the most delight. Nevertheless, why would you get the first pair of responses? Here’s the reason. Typically the clerk has been given a task to carry out. It’s his job. Many experts have given to him by operations or his supervisor as well as is most likely measured on how easily and accurately he tidies up it. It’s a job that should be done. The store must have its shelves filled in order to will sell stuff. I would guess that typically the clerk isn’t really concerned with promoting and store profits and concerned with completing his granted task. Thus the customer ‘interruption’ is just that, a répit. An interruption to the task, to his day-to-day activity, to his task function perhaps. So what is far more important to the organization? Completing typically the daily activity that keeps the corporation running or serving their customers? I answer in which both are important. How you deal with the time required to attend to both equally is what makes service into wonderful service.

In some organizations, you could possibly split the function involving customer-facing activity and exactly what we might call back-office tasks (non-customer lessons in Customer Service facing). That is certainly ok if you are able to obtain it. But costs participate heavily in the equation plus it’s sometimes a luxury you can’t have the funds for. How could you have staff hanging around for a customer to show upward while another staff is generally busy all day filling cabinets? So we have to do both. Assist our organization and our buyers. But the customer comes first. A person is never an interruption. These are the basic reason why we are all here. Wonderful organizations have this tradition running through their quiet core. Sure we all get tasks to perform. But what some sort of delight it is to provide. To make someone’s day. To obtain a thank you and know that you might have represented your organization to the good of your ability. The tasks nevertheless remain to be done as well as there will always be jobs to do and tasks to complete. In case customer attention takes away a lot of time from completing those duties, then management and frontrunners of organizations have to determine the solution. And figure it away they should. The two activities aren’t mutually exclusive. They coexist.

It might be the case that if your personnel can’t manage daily duties and serve customers then you definitely don’t have enough staff. Or else you have too many other duties to perform. Or you have a lot of customers. I know which issue I would like! Having lots of clients!

I am not a fan of utilizing people to fix problems associated with bandwidth. So many times I have observed management within an organization utilize more staff because the business is overwhelmed with the workload. Hiring staff is costly and probably one of the biggest expenses for an organization. So before a person hires more staff you have to try to understand why you have a lot of workload in your organization for the current staffing levels. Read also: OrbitGTM review